Website for Therapist Turned Podcaster and Course Creator in Minnesota
We turned a hodge-podge DIY website into a cohesive and timeless website for Elisabeth Emmerich of Experience Motherhood complete with natural elements and an earthy color palette.
about project
Having had her own therapy practice for years, Elisabeth Emmerich was no stranger to building her own website and the importance of SEO for getting found locally by potential clients. So when she finally started her online business, Experience Motherhood, complete with a podcast, courses, and community for moms, she knew she had to have a website that converted on an even larger, national scale.
Her DIY website wasn’t highlighting her expertise as a therapist, and the dark moody colors weren’t appealing to her ideal customer- moms. With a little convincing, I updated the branding of Experience Motherhood to reflect the calm yet empowering vibe she wanted to portray.
Now her website features her podcast, courses, and free resources for moms without the stereotypical mom branding that many influencers use. With natural elements like eucalyptus branches and an earthy color palette, this website checks all the boxes for a beautiful design, and is complete with search engine optimization for a blogger and podcaster to boot.
**site is client-managed
Services
Mini Brand Kit complete with color palette, organic elements, and stock photo sourcing
Market research and competitor analysis of other mom bloggers and course creators
Copy guidance
Custom Website built on Squarespace
Search Engine Optimization
Adding an online shop for digital guides
Sales Template Customization using Flamingo Sales Page Template
Vibe
Earth tones with natural elements
Organic, Uplifting, Calming, Illustrated Aesthetic
Industry
Online Course Creator and Podcaster
Therapy Practice
**site is client-managed
Results and testimonials
“Maggie is 100% bought in to your project and goes above and beyond your expectations. Her services are worth every penny. I believe my new website will attract the right clients and help them more readily access the tools they need.”
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