85 Pinterest Call-To-Action Examples to Market Your Business

As a business owner, you know the importance of calls to action. Did you know that you should be including CTAs in your posts on Pinterest, too? 

With every piece of content you create you want to make the most of your marketing efforts. Guiding your readers with clear calls to action encourages potential clients to take the next step.

As one of the top social media sites, Pinterest can be a great tool to reach an ever-expanding audience. In fact, according to the platform, 450 million people browse Pinterest every month for new inspiration, and they’re ready to buy! 

CTAs help you guide customers to take the next step in their engagement with your business, whether that's subscribing to your newsletter, downloading a freebie, investing in your service, or purchasing a product. 

To help you make the most out of this platform and drive engagement and sales, use this list of effective Pinterest calls to action to use when it comes to marketing your business. 

Want to save this comprehensive guide to use later? Sign up for our email list and you’ll get a cheat sheet you can save and refer to whenever you’re designing and scheduling Pins. 

 
 

In this post we will cover: 

What is a Call to Action? 

CTAs To Get People to Read Your Blog

CTAs To Get People to Purchase Your E-Book, Service, or Product

CTAs To Get People to Save Your Pin

CTAs To Get People to Download Your Free Resource or Opt-in or Attend Your Free Training…

CTAs To Get People to View Your Profile

CTAs To Promote Your Podcast

CTAs To Encourage Engagement on Your Pins

What is a Call to Action? 

According to Hubspot, a call to action is wording within a piece of content that encourages the audience to take an action. CTAs can help drive traffic to your website, encourage people to read your blog, entice people to sign up for your email list, ask people to like, comment, or share your post, and so much more! 

When it comes to marketing your business on Pinterest, there is no “right” way to create a call to action. Encouraging your audience to save and share your Pin is a great way to get more eyes on your content, thus, expanding your reach. 

You can promote your freebies and opt-ins on Pinterest to grow your email list. This is an excellent strategy because having people on a platform you can control can lead to higher conversions and reduce the chances that people miss your content due to social media algorithm changes. 

Whether you’re promoting your products and services on Pinterest or simply want people to come check out your blog and website, adding a call to action to every Pin you post is a great way to inspire people to take action when viewing your content. 

Continue reading for the full of CTAs you can use for your Pins to market your business and get people to take specific next steps. 

Promoting an opt-in to a free product or course is a great way to build your email list.

To Get People to Read Your Blog

  • Read on… 

  • Here are X ways to…

  • Find the full guide…

  • Learn more… 

  • Keep reading… 

  • Try this… 

  • Discover your…

  • See how this works…

  • Follow the step-by-step instructions…

  • Read the ultimate guide…

  • See more…

  • Learn how… 

  • Find out how…

  • See how…

  • Continue reading… 

  • Check it out… 

  • Find the answers in the blog… 

CTAs to Get People to Purchase Your E-Book, Service, or Product

  • Purchase the full bundle… 

  • Buy now to…

  • Get access to the full training… 

  • Add to cart to get…

  • Secure your spot…

  • Hire me to…

  • Invest in your business by…

  • Invest in yourself…

  • Treat yourself… 

  • Pamper yourself… 

  • Order now… 

  • Register now…

  • Sign up for exclusive savings… 

  • Subscribe today…

  • Join others who have…

  • Start seeing results…

  • While supplies last… 

  • Don’t miss out on this opportunity… 

  • Act fast… 

  • Time is running out… 

  • Get it before the doors close… 

To Get People to Save Your Pin

  • Save this for later… 

  • Add this to your “Must Make Recipes” board…

  • Use this…

  • Remember these tips to…

  • Make this later…

  • Commit to… 

  • Save this to use when you…

  • Bookmark this…

  • Pin this to your Travel board… 

  • Share with your friends… 

  • Spread the word… 

To Get People to Download Your Free Resource or Opt-in or Attend Your Free Training…

  • Download the free guide now…

  • Access my simple framework… 

  • Save your seat…

  • Get your freebie…

  • Receive your checklist…

  • Gain instant access to…

  • Earn your place…

  • Opt-In to download the full guide…

  • Swipe the complete guide…

  • Snag your free sample…

  • Start your free one-month trial…

  • Grab the list of tips…

  • Watch it now…

  • Stay in the know… 

  • Keep up to date with… 

  • Take advantage of this free offer… 

  • Keep up with the latest trends…

  • Stay informed of the latest updates… 

  • Claim your spot…

  • Get tips delivered to your inbox…

To Get People to View Your Profile

  • Follow along…

  • Follow for more tips on …

  • Check out my page for more on…

  • Visit the link on my profile for…

  • For more on ___ check out my profile where you’ll find… 

To Promote Your Podcast

  • Listen now…

  • Tune in…

  • Listen wherever you listen to podcasts

  • Follow my journey on the podcast…

  • Find more tangible tips on episode ___… 

To Encourage Engagement on Your Pins

Though comments and reactions on Pins don’t carry a huge weight in the algorithm, consider these CTAs if you want to encourage engagement on your content: 

  • Share your thoughts…

  • Tell me what you think…

  • Let me know if you tried this… 

  • Would you like this? 

  • Let me know in the comments… 

  • Share your experience/story… 

 
 

An Important Tip

Remember, your call to action doesn’t have to be in your description. You can include a CTA encouraging people to click through or download your free resource right on the pin graphic.

Add an arrow or other visual element to make this part of the pin standout to really entice people to check out your offer. 

For more tips on how to design a Pin that converts, check out my recent blog post: The Ultimate Guide to Designing Pinterest Graphics

In Conclusion

Utilizing the right calls to action can transform a passive Pinterest user into a customer for your business. If you’re taking the time and effort to invest in Pinterest marketing, make sure to include calls to action in your strategy and see the difference it makes in your conversions. 

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